Many years ago, a European American storeowner in a racist town succumbed to pressures from others and agreed to ban African Americans from his shop, even though he himself was not prejudiced at all. This merchant was an example of Merton's:

The changes to agriculture in the united states since 1900 is that increased mechanization has increased food production, thereby increasing the need for labor. there has been an increased need for higher speeds of food production due the fact that the population in the united states continues to rise.

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