Which of these number is main idea? ! (1) propaganda is information that is methodically spread in order to persuade audiences to adopt a certain opinion. (2) advertising is an ever-present form of propaganda in our lives. (3) four common propaganda techniques are present in the advertising we see and hear every day. (4) one technique, the testimonial, involves having a well-known person appear on behalf of the product being sold. (5) advertisers assume, for example, that if we admire a sports star, we’ll want to eat the cereal he or she endorses. (6) another common propaganda technique, the bandwagon, makes us want to be “one of the gang.” (7) “everybody’s switching to . .” “don’t be left out . . ” and “all across america, people are discovering . . ” are phrases that signal a bandwagon approach. (8) the plain-folks propaganda technique is especially popular on tv. (9) in plain-folks commercials, we see and hear “regular” consumers talk about their experience using a certain phone company, headache remedy, or brand of coffee. (10) the fourth common propaganda technique, the transfer, encourages us to link two unrelated objects in our mind. (11) when a powerful cougar prowls around a shiny new car, for example, advertisers hope we will transfer our sense of the wild cat’s speed, strength, and beauty to our vision of their product.

Main idea (1) Propaganda is information that is methodically spread in order to persuade audiences to adopt a certain opinion.

Explanation: The other statements are examples of different techniques of propaganda.



beginner

government is strong when they have the ability to persuade those they govern to believe government has enough power to force them or should be forcing them to do government’s will.

when enough of the citizenry do not believe government can force them or should force them to do its bidding, government has lost or will lose its strength and power to coerce.

when enough of the citizenry do believe government can force or should force them to do its bidding, they become passive at the least or actively pro-government and repeat government’s own rhetoric to pass on what they have been persuaded by government’s propaganda.

a true majority isn’t always needed to govern or to stop government. many times all that is needed is a strong minority. if a determined 30% of the population rises up against government in a concerted effort to bring it down, this size minority usually will succeed as long as those actively opposing the minority are less in force than the minority. so if 41% of the population sits at home watching tv rooting for one side or the other, they don’t matter. it’s the active parties who make a difference.

1. read the following excerpt from franklin d. roosevelt's "fireside chat 19":

on the other side of the picture, we must learn also to know that guerilla warfare against the germans in, let us say serbia or norway, us; that a successful russian offensive against the germans us; and that british successes on land or sea in any part of the world strengthen our hands.

remember always that germany and italy, regardless of any formal declaration of war, consider themselves at war with the united states at this moment just as much as they consider themselves at war with britain or russia. and germany puts all the other republics of the americas into the same category of enemies. the people of our sister republics of this hemisphere can be honored by that fact.  

the true goal we seek is far above and beyond the ugly field of battle. when we resort to force, as now we must, we are determined that this force shall be directed toward ultimate good as well as against immediate evil. we americans are not destroyers — we are builders.

analyze the effectiveness of this excerpt. how does it function within the speech as a whole? how does the structure of the excerpt to convey the speech's purpose and key points? support your argument with evidence from the speech. (10 points)