Business
Business, 26.07.2019 14:30, alazayjaime1423

Jen mullin, the vice president of marketing for numi organic tea, describes their typical customer as a female, college-educated tea lover, possibly an "eco-mom." what type of market segmentation has she used to identify this customer group? a. geographic segmentation b. demographic segmentation c. ethnic segmentation d. psychographic segmentation

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