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during the meeting with kevin, one of commodore's auditors, he urges ron to get his buyers to "take title" to products and to provide documentation before ron "books and holds" the sales in advance of actual financial transactions. in this case, the auditor is seeking information to reduce

In situations where customers ask to hold the bookings without any advance payment, they clearly mean to book it but keep other options open. It is highly risky because the customer has no stakes to lose and if he finds a similar product in lower cost or with a better package, they will most definitely change their vendor.

Therefore is is necessary to book products with advance payments so if even the customer backs out, you will not have lost all of your stakes.

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