What is it called when the meanings, definitions and symbols used to construct a message are interpreted

Lyla faces the challenge of developing the promotion mix for a new business. given the uniqueness of the new products and a very limited budget, lyla confronts a creditability problem. she realizes that the promotional messages of an unknown firm may be met with skepticism. what should lyla consider?

When something is moving, it is in motion. pressing the gas pedal in a car will put the car in motion. two important properties of motion are speed and direction. speed is how fast an object is moving. tony and tanya both run for the same amount of time, in the same direction. tanya runs much further than tony in that time. how does tony's speed compare to tanya's speed? a) their speed is equal. b) tony is slower than tanya. c) tony is faster than tanya. d) without a stopwatch, you can't say for certain.

Who became a national hero when she refused to give up her bus seat to a white passenger in montgomery, alabama? a) rosa parks b) medger evers c) coretta scott king d) martin luther king jr.