He process of learning a new conditioned response that is incompatible with a previously learned response is called and is based on the principles of

The answer to the first unknown is "COUNTERCONDITIONING" while in the second unknown is "CLASSICAL CONDITIONING". Hence, when the process of learning a new conditioned response that is incompatible with the previously learned response, then it is called counter-conditioning and when it is biased of classical conditioning. These two should be met upon this condition.