Social Studies, 18.09.2019 00:00, LuckyCharms988

When firms in b2c markets divide up the potential market according to values, attitudes, and lifestyles, they are making use of segmentation.
a. interest-based
b. psychographic
c. user-defined
d. demographic?

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When firms in b2c markets divide up the potential market according to values, attitudes, and lifesty...