Reasoning based on the ease with which we can bring something to mind involves the use of the heuristic

availability heuristic.

Explanation:

This would involve the use of the availability heuristic. This, also known as the availability bias, is a mental shortcut that involves the first and foremost example that comes to an individual's mind when they are evaluating a specific topic, concept, method, or decision. Thus leading to a split-second judgement or decision.

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