Social Studies

Laureano has a strong preference for Honda over all other car brands. When it came time to buy a new car, however, there was a promotion that offered a very small discount on Nissans and Laureano elected to buy a Nissan, even though he likes Hondas a lot better. What is the most likely reason why Laureano would experience dissonance in the wake of this behavior (buying the Nissan instead of a Honda)?

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Laureano has a strong preference for Honda over all other car brands. When it came time to buy a new...

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