Whenever Donald calls on potential pest control customers, he emphasizes the fact that, unlike the national franchise competitors, he is a local business person and has been in business over 20 years. Donald is his

Positioning

Explanation:

Positioning is like a competition in which where do you lie when another person is in your competition with the same products in the mind as well as in the market place. If a person has good poisoning, he will have a good reputation in the market.

If you have a good product you will provide a get a good USP in the products. The good USP stands out the position of the products. If a product has good USP then it rises the product even in its bad times. The good product flexibility is good and extension to the change, distribution, and advertisement.

answer; for good luck

answer; i believe the correct answer is (general);