After finishing his marketing degree, Ryan inherited the family shrimp shack restaurant on the beach in Ocean City. The restaurant is a small, local institution that beach visitors have been coming to for decades. Ryan wants to make his business grow and is considering either a market penetration or market development strategy. What are some of the things Ryan should consider when trying to determine which strategy he should pursue?Then list some of the activities (implementation tactics) he would pursue if he were considering:1) A penetration strategy2) A development strategy