Physics
Physics, 24.01.2020 22:31, 09daishagreen

During which stage of new-product development is management most likely to estimate the minimum and maximum sales to assess the range of risk in launching a new product?
a. test marketing
b. marketing strategy development
c. business analysis
d. concept testing
e. product development

answer
Answers: 3

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During which stage of new-product development is management most likely to estimate the minimum and...

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