The profit function for a new product is given by p(x) = -4x^2+28x-40, where x is the number sold in thousands. how many items must be sold for the company to break even?

The break even point is when profit is equal to zero, or in this case when p(x)=0

4x^2-28x+40=0

4(x^2-7x+10)=0

4(x^2-2x-5x+10)=0

4(x(x-2)-5(x-2))=0

4(x-5)(x-2)=0

So the break even points are when x=2 and 5, which is when 2000 and 5000 units are sold.