English, 17.10.2021 08:50, tefanyc13

1. Jim Vicary coined the term subliminal advertising, claiming that inserting messages like "Eat popcorn" and "Drink Coca-Cola" into
movies would increase consumption. According to Vicary, the mes-
sages, flashed too fast for the human eye to recognize but registered
in the brain, would prompt a rush to the snack bar.
a. summary
b. classification
c. definition
d. comparison and contrast

Answers: 2

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1. Jim Vicary coined the term subliminal advertising, claiming that inserting messages like "Eat p...