English, 20.12.2020 14:00, Jenniferwolf

Steve Jobs is widely touted as the most admired CEO because he was able to turn Apple around from the point of almost extinction to a company with innovative new products and a market value which in 2010 was larger than that of arch-rival Microsoft. Read the article above and discuss Steve Jobs as a leader.

What are his strengths?
What are his weaknesses?
Would you agree that he is one of the great CEOs? Some business thinkers argue the attribution theory which says that when a company performs well, people tend to attribute the success to the leadership whether or not it is warranted. Is this the case with Steve Jobs? How does he compare with the CEO of the company you are analyzing.

Answers: 2

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