Draw upon your own creative resources and create a unique advertisement for a product or service of your choosing. The advertisement should be persuasive, target a specific audience, and use media in a compelling way. You can either produce the advertisement (that is, you can use the materials and media available to you to make it) or present detailed instructions for the creation of the advertisement. Make sure to consider the following:

What will you advertise?
Your advertisement might promote a product or service. What is its unique selling point? Does it have a brand identity? You can choose to advertise a real product that already exists or a product you can imagine existing — just be sure to make your choice clear.
What form will your advertisement take?
Will it appear in print form? As a video? Online? You might choose to "mock up" a print advertisement or write the script for a commercial or product-placement opportunity.
Who is your target audience?
Is there a particular group of people you are trying to reach? Where are they found? What kinds of things do they like? In your opinion, what kinds of media are they most likely to respond to?