Aset of criteria within an industry relating to the standard functioning & carrying out of operations i their respective fields of production. it's generally accepted requirements followed by the members of an industry

Mastercard managers are motivated to increase (1) the number of individuals who have and use a mastercard credit card, (2) the number of banks and other clents who issue mastercards to customers and/or employees, and (3) the number of locations that accept mastercard payments. discuss how mastercard could use its data warehouse to it expand each of these customer bases.