You work in the marketing department for a specialty cycling store called Cycle Lot. Your job involves sending out advertisements and promotional offers to customers who have signed up for your VIP rewards program. Your manager mentions a mail merge program works well for this task. However, you aren't familiar with this type of program. a. Research what a mail merge program is.

i. What is this type of program used for?

Gyou plan to deposit $1,700 per year for 5 years into a money market account with an annual return of 2%. you plan to make your first deposit one year from today. what amount will be in your account at the end of 5 years? round your answer to the nearest cent. do not round intermediate calculations. $ assume that your deposits will begin today. what amount will be in your account after 5 years? round your answer to the nearest cent. do not round intermediate calculations.

Suppose that a monopolistically competitive restaurant is currently serving 260 meals per day (the output where mr

Onsider the following subscription behavior information from genie, a web site that provides tools for constructing a family tree (ancestor search). subscriptions cost $9.99 per month, but you are charged for the entire year at the time of purchase. there is a one-year minimum term when you sign up for the service. once purchased, subscriptions are set to renew automatically unless the subscriber cancels them. when a membership renews, it renews for a one-year term and again you are charged for the entire year. there are no variable costs associated with providing this service to an individual customer, but genie does engage in customer relationship activities that they believe will increase customer retention. these customer relationship activities cost genie about $10 per year per customer. based on a sample of 1000 customers that joined genie five years ago, near the time when the company was founded, they were able to determine how many of those customers remained subscribers in the second year, third year etc. based on this information, genie calculated the average annual retention rate to be 20%. genie uses an annual discount rate of 8%. a. last year, genie spent $10,000 placing advertisements on google. genie management believes that these advertisements were responsible for about 300 new subscribers. would you recommend to genie management that they purchase more google ads? b. suppose a newly-introduced loyalty program increases the number of customers that remained to 30%. does this new data change your answer to 9.a? c. do you have any hesitations or concerns about making recommendations to management based on your above estimate of customer lifetime value?