The sender of an IMC message hopes the receivers are A. the people for whom the message was originally intended.
B. the people with the most buying power.
C. consumers who are capable of discerning value.
D. consumers who have purchased the firm's products in the past.
E. the market segment with the most gross rating points.

Draw a flowchart for a process of interest to you, such as a quick oil-change service, a factory process you might have worked in, ordering a pizza, renting a car or truck, buying products on the internet, or applying for an automobile loan. identify the points where something (people, information) waits for service or is held in work-in-process inventory, the estimated time to accomplish each activity in the process, and the total flow time. evaluate how well the process worked and what might be done to improve it.