Business, 23.08.2021 15:40, idontknow113

Etsy is a worldwide platform for one-of-a-kind and innovative products. From one-of-a-kind handcrafted objects to antique treasures, it is home to a variety of exquisite, exceptional items. According to Etsy's early research, the individuals most likely to buy handmade craft were often those who sold them. As a result, the company wanted to rely on this customer community in order to fill up all sides of the marketplace before spreading to other demographics. What approach did Etsy use to overcome its chicken or egg problem? 1. Follow the rabbit
2. Piggyback
3. Big bang
4. Micro markets

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Etsy is a worldwide platform for one-of-a-kind and innovative products. From one-of-a-kind handcraft...