You, as the new manager of the Happy Valley Green Bean Bargaining Association, have just negotiated a season's contract that raises the price of green beans 20 percent above last year but likely cuts the volume that the processors will buy by 20 percent. In your area, 90 percent of the green bean acreage is owned by members of HVGBBA. Group of answer choices You could never have accomplished that without a mar-keting order delegating all authority to you as manager. You should worry about what you can do for your members next year. You can be confident that 100 percent of the green bean acreage will be in the hands of your members next year because of this success. You could never have accomplished that without a marketing order to keep the processors in line.

Which of the following is not a personality trait? sincerity word processing punctuality laziness

When using various forms of promotion to carry the promotion message, it is important that the recipients of the message interpret it in the same way. creating a unified promotional message, where potential customers perceive the same message, whether it is in a tv commercial, or on a billboard, or in a blog, is called

Reliability and validity reliability and validity are two important considerations that must be made with any type of data collection. reliability refers to the ability to consistently produce a given result. in the context of psychological research, this would mean that any instruments or tools used to collect data do so in consistent, reproducible ways. unfortunately, being consistent in measurement does not necessarily mean that you have measured something correctly. to illustrate this concept, consider a kitchen scale that would be used to measure the weight of cereal that you eat in the morning. if the scale is not properly calibrated, it may consistently under- or overestimate the amount of cereal that’s being measured. while the scale is highly reliable in producing consistent results (e. g., the same amount of cereal poured onto the scale produces the same reading each time), those results are incorrect. this is where validity comes into play. validity refers to the extent to which a given instrument or tool accurately measures what it’s supposed to measure. while any valid measure is by necessity reliable, the reverse is not necessarily true. researchers strive to use instruments that are both highly reliable and valid.