A car dealer advertises a rock-bottom price for a sports utility vehicle that usually goes for $1,000 or more. When you get to the dealership, though, the salesperson can't find that particular car on the lot. Maybe it was sold this morning before he got in. The salesperson offers a higher-priced car. This is called . a. odd-even pricing or psychological pricing b. bait pricing c. price bundling d. leader pricing

marketing strategies should be established before marketing objectives are decided. t/f

Acompany is developing a new high­performance wax for cross country ski racing. in order to justify the price marketingwants, the wax needs to be very fast. specifically, the mean time to finish their standard test course should be less thanseconds for a former olympic champion. to test it, the champion will ski the course 8 times. the champion's times(selected at random) are 59.9 61.9 48.8 52.2 46.6 45.3 50.6 and 41.1 seconds to complete the test course. complete parts a and b below. a) should they market the wax? assume the assumptions and conditions for appropriate hypothesis testing are metfor the sample. assume=0.05. what are the null and alternative hypotheses? choose the correct answer below. b) suppose they decide not to market the wax after the test, but it turns out that the wax really does lower the champion'saverage time to less thanseconds. what kind of error have they made? explain the impact to the company of such anerror.

Cynthia is a hospitality worker in the lodging industry who prefers to cater to small groups of people. she might want to open a