Suppose you get a job at Kismet Indemnity, a life insurance company. In its 45-year history, Kismet has never done any international business. Now the president of Kismet, Mr. Randall Jay, wants to expand Kismet’s business abroad. You have noted in meetings that Mr. Jay seems to lack much awareness of the role of culture. Although you have always been careful about appearing too smart around your superiors, write a memo to Mr. Jay in which you explain why culture matters in international business. In your memo, be sure to speculate on the effects of various dimensions of culture on sales of life insurance

What is the difference between total utility and marginal utility? a. marginal utility is subject to the law of diminishing marginal utility while total utility is not. b. total utility represents the consumer optimum while marginal utility gives the total utility per dollar spent on the last unit. c. total utility is the total amount of satisfaction derived from consuming a certain amount of a good while marginal utility is the additional satisfaction gained from consuming an additional unit of the good. d. marginal utility represents the consumer optimum while total utility gives the total utility per dollar spent on the last unit.