Which one of the following would you be most comfortable doing?
introducing yourself to a stranger
calling a friend to ask a favor
standing to speak at a meeting with a large audience
making a complaint to an executive or politician
returning a call to an angry customer
very comfortable doing any of these
would not be comfortable doing any of these
has to be 1 question answered applying for a job

Ryan is deciding between attending western state university and eastern state university. he cannot attend both universities simultaneously. both are fine universities, but the reputation of western is slightly higher, as is the tuition. let mu subscript upper e and mu subscript upper w be ryan's marginal utilities from attending eastern and western state universities respectively and upper p subscript upper e and upper p subscript upper w be the prices of attending eastern and western state universities. using the rule of consumer optimum, ryan will decide to attend eastern state university, if mue/pe exceeds muw/pw attend eastern state university if mue/pe is less than muw/pw attend western state university, if pe/mue< pw/muw attend western state university, since it gives him more utility.