Multipoint pricing occurs when a company buys products at a cheaper rate in one country to sell at a higher price in another country. allows markets to determine the pricing of a product. aggressively prices in one market to elicit a competitive response from a rival in another market. prices its products at a loss in order to drive out competitors from the market. prices two similar products at low and high prices in order to boost sales of the lower priced products.

aggressively prices in one market to elicit a competitive response from a rival in another market.

Explanation:

Price can be defined as the amount of money that is required to be paid by a buyer (customer) to a seller (producer) in order to acquire goods and services.

In sales and marketing, pricing of products is considered to be an essential element of a business firm's marketing mix because place, promotion and product largely depends on it.

One of the importance associated with the pricing of products is that, it improves the image of a business firm.

Multipoint pricing occurs when a company aggressively prices in one market to elicit a competitive response from a rival in another market.

This ultimately implies that, a company's pricing strategy in one market is likely to impact the pricing strategy of its rival in another market.

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