Business, 19.02.2021 01:50, pineapplepizaaaaa
Discuss how mobile search will be a part of your overall marketing strategy. Based on a recent study of mobile phone users by Experian (p. 532 in textbook), five segments of mobile phone users exist: (1) Mobirati, (2) Mobile Professionals, (3) Social Connectors, (4) Pragmatic Adopters, and (5) Basic Planners. How will you use these segments and their characteristics in information search and purchase
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Discuss how mobile search will be a part of your overall marketing strategy. Based on a recent study...
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