1. What is the difference between marketing and merchandising? How

does each of these concepts fulfill a different function in the business

world? Explain and provide a real-world example of each.

2. Identify and briefly describe each of the major fields of business

activity (extractive, subcontracting, manufacturing, wholesaling,

retailing, services, cottage industries, and urban street sales) and

offer an example of a business that would fall into each field.

Which of the following mechanisms would be most likely to motivate managers to act in the best interests of shareholders? a) decrease the use of restrictive covenants in bond agreements, b) take actions that reduce the possibility of a hostile takeover, c) elect a board of directors that allows managers greater freedom of action, d) increase the proportion of executive compensation that comes from stock options and reduce the proportion that is paid as cash salaries, e) eliminate a requirement that members of the board directors have a substantial investment in the firm's stocks

Used cars usually have options: higher depreciation rate than new cars lower financing costs than new cars lower insurance premiums than new cars lower maintenance costs than new cars

Which two of the following are benefits of consumer programs