Research Grubhub or a similar company's website and the social media platforms where they
have a presence. Explore and take note of their online presence. Observe how their online
presence may change as current trends drive changes in the company
Based on their online presence, answer the following questions:
1. Which of the entrepreneurship trends that you learned about in the unit were you able to
find evidence for in this company's online presence, if any? Which one do you think is most
important and why?
2. How do you think changes and trends in this industry influenced the creation of this
company and how it currently operates? Explain.
3. Which social media platform do you think is most impactful for their business? How are
they using it to enhance the customer experience? Provide examples.
4. If you were working for this company, which entrepreneurship trend or new enterprise idea
(not currently in evidence) would you introduce? How would you use it, and why? How do
current changes and trends currently play a role in your suggestions? Explain.
Please create your case study in a word processing document and submit this along with any
additional resources that you used to complete the activity. Refer to the rubric below for more
information on how you will be graded.
Answers: 1
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Research Grubhub or a similar company's website and the social media platforms where they
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