Bill purchased 100 shares of Genesis Stock at $5 per share on 1/1/04. Bill sold the shares on 12/31/04 for $565. Genesis stock has a beta of 1.5, the risk-free rate of return is 3%, and the market risk premium is 7%. Bill's holding period return is:

Which of the following is the most important role of marketing in the process selection decision? identifying points of differentiation for mass customization. stimulating demand in developing markets. estimating and managing future demand. providing translation of the voice of the customer.

Sonic corp. manufactures ski and snowboarding equipment. it has estimated that this year there will be substantial growth in its sales during the winter months. it approaches the bank for credit. what is the purpose of such credit known as? a. expansion b. inventory building c. debt management d. emergency maintenance

What is the relationship among market segmentation, target markts, and consumer profiles?