. pertains to a customer's perception of the benefits he or she received compared with the costs (inconvenience or loss). Zone of tolerance Distributive fairness Cognitive dissonance Procedural fairness

Distributive fairness

Explanation:

  Distributive fairness is one of the type of distributive justice in which each person are treated equally and allocating the various types of resources with equality.

 The distributive fairness is important in the society so that the resources are get distributed to each person without any discrimination.

 According to the given question, the distributive fairness is the concept in which the main customer's perception regarding the benefit or we can say that help such as emotional support, concern they received from others at the time of loss or inconvenience.    

 Therefore, Distributive fairness is the correct answer.

answer; i believe that the correct answer is (an elevator pitch);

answer; no individual buyer or seller has any significant impact on the market price;