Business, 20.04.2020 21:05, lorie76

Instead of featuring any functional benefits of the product or brand in ads for the iPod, this product was introduced by showing a silhouette of a person dancing with the white earbuds and holding a white iPod MP3 player. Which type of advertising appeal does this illustrate? a) one -sided message b) two- sided message c) testimony d) value- expressive appeal e) utilitarian appeal

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Instead of featuring any functional benefits of the product or brand in ads for the iPod, this produ...