Business, 15.04.2020 00:12, imjustdumbsis

Laurie owns a Pluto X20 convertible. She has owned several other Pluto cars over the years. She has even convinced several family members and friends to buy Pluto automobiles. Recently, however, she had a bad service experience at a Pluto dealership. Nevertheless, she decides to purchase a Pluto Y20 for her daughter.
1. In the given scenario, Laurie's engagement with Pluto automobiles best illustrates .
a. brand loyaltyb. brand inertiac. brand equityd. brand extension

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Laurie owns a Pluto X20 convertible. She has owned several other Pluto cars over the years. She has...