The principal offensive strategy options include the following:a. Attacking the competitive weaknesses of rivals. b. Offering an equally good or better product at a lower pricec. Pursuing continuous product innovation to draw sales and market share away from less innovative rivals. d. Leapfrogging competitors by being the first to market the next generation technology or products. e. Adopting and improving on the good ideas of other companies (rivals or otherwise).f. Deliberately attacking those market segments where a key rival makes big profits. g. Maneuvering around competitors to capture unoccupied or less contested market territory. h. Using hit-and run guerrilla warfare tactics to grab sales and market share from complacent or distracted rivals. i. Launching a preemptive strike to capture a rare opportunity or secure an industry’s limited resources.

1. the corporate form of business organization has an advantage over both the sole proprietorship and the general partnership in ease of 2. the corporate form of business organization has an advantage over both the sole proprietorship and the general partnership in external liability for business 3. a partnership is an association of two or more persons to carry on as co-owners a business for 4. any one partner may be held liable for the entire indebtedness of the 5. a limited partner is liable for the partnership debt only to the extent of her capital 6. a person may be a partner even though he has no authority to conduct the ordinary activities of the 7. a partner may withdraw his capital contribution without the consent of all the 8. when a partner sells his interest in the partnership, the buyer becomes a new 9.every partner owes a duty of good faith, fairness, and loyalty to the other 10. a partner who fails to use ordinary care and skill in discharging assigned duties will be personally liable to the partners for any resulting loss.