Hi Jennie, As you may know, Macy’s is in a battle with Abercrombie & Fitch for sales among 15- to 20-year-old female customers. We are relocating our Junior department to the basement of our store to give young people a separate entrance and a place to call their own. We want to beat Abercrombie & Fitch, and we’ll all need to work together to make that happen.

Thanks for your hard work. Together we can do this!

Best regards,
Jacob

(A) Do you think some kind of reward would be appropriate to motivate Emily? If so, what should it be?

1) $200 dollar bonus
2) A choice of Assignments
3) Two days off with pay

(B) Which of the following sentences should I use to increase Emily’s instrumentality?

1) Your attitude is critical in this effort- I know you can do it.
2) You will have to work hard to sell more.
3) For every 200 Macy's coupons you hand out, you will receive 25% off any item in the store.

(3) Which of the following sentences should I use to increase Emily’s expectancy?

1) If you are able to complete this transition before the scheduled completion date, you will receive a $500 bonus.
2) In the coming weeks, I will be relying on you to make decisions on how best to make this transition.
3) Your role will be more passive during this transition, allowing you to focus more on what needs to get done.