A television commercial for an apparel brand urges viewers to call its toll-free number to place an order, immediately. The commercial announces a free gift hamper to consumers who place an order before midnight. The apparel brand is making use of
A. support advertising.
B. sales promotion.
C. ambient advertising.
D. direct-response advertising.
E. publicity.
Answers: 3
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A television commercial for an apparel brand urges viewers to call its toll-free number to place an...
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