The Hilti construction tool company conducted marketing research and discovered that one of its power tools was too difficult for customers to find and purchase. Hilti redesigned its website information to highlight the tool, retrained its sales staff, prominently featured the tool in trade magazines, and simplified the its purchasing process. What important step in the process did the Hilti company forget to do?

The correct answer is Measure the impact and results from all of those changes and make additional adjustments.

Explanation:

Impact evaluation measures the difference between what happened having implemented the program and what would have happened without it. Responds to the question, “How much of the observed change in the target population (if any) occurred due to the program or intervention ? ”

Rigorous research designs are required for this level of evaluation. It is the most complex and intensive type of evaluation; incorporates methods such as random selection, control and comparison groups. These methods serve to:

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explanation:

muslims control the north africa during the period of 1500 up

to 1800. they made a barrier to prevent further european exploration from

entering the africa from the north. however, the dutch ware still able to move

toward the interior with having south africa as one of the routes leading to

the east for trading with asia.