The best segmentation approach is the one that a. makes it easiest to reach the segment. b. maximizes the opportunity for future profit and ROI. c. recognizes different needs of buyers among different segments. d. recognizes similarities of needs of potential buyers within a segment. e. is simplest and least costly in assigning potential buyers to segments.

Roberto and reagan are both 25 percent owner/managers for bright light inc. roberto runs the retail store in sacramento, ca, and reagan runs the retail store in san francisco, ca. bright light inc. generated a $125,000 profit companywide made up of a $75,000 profit from the sacramento store, a ($25,000) loss from the san francisco store, and a combined $75,000 profit from the remaining stores. if bright light inc. is an s corporation, how much income will be allocated to roberto?