In a consumer behavior context, are learned predispositions to behave in a consistently favorable or unfavorable way with respect to a given object.

Full question:

In a consumer behavior context, are learned predispositions to behave in a consistently favorable or unfavorable way with respect to a given object

A) attitudes

B) beliefs

C) values

D) feelings

E) intentions

In a consumer behavior context, attitudes are learned predispositions to behave in a consistently favorable or unfavorable way with respect to a given object

Explanation:

Consumer attitude holds beliefs, feelings and behavioral intentions towards any things. Consumer attitude may be characterized as a reaction of favorableness or unfavorableness that an self has towards an thing. Belief performs a indispensable role for customers because, it can be unless positive or negative towards a thing.

Customers have some particular feelings towards some products or brands. Behavioral intentions determine the views of consumers regarding the products.  Shifting attitudes is frequently very challenging, especially when customers assume that the marketer has a self-serving plan in making about this change

In a consumer behavior context, Attitudes are learned predispositions to behave in a consistently favorable or unfavorable way with respect to a given object.

Explanation:

Attitudes are said to have motivational quality since they can propel a customer to display  a particular behavior or repel them away from a particular behavior.

Attitudes are formed by the direct experience of the costumer which is developed directly with the purchase of the  product,through information acquired through the word of mouth communication and by the exposure to mass-media advertising, the internet and other forms of direct marketing

So we can say that in a consumer behavior context, Attitudes are learned predispositions to behave in a consistently favorable or unfavorable way with respect to a given object.

c.

clarify customers’ doubts only when asked.

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