Chico's, an upscale women's clothing store, targets professional women, ages 40 and 60 years old with an average household income of $80,000 or more. This is a form of , fill in the blank, segmentation.

Demographic.

Explanation:

As Chico's is an upscale women's clothing store, targets professional women, ages 40 and 60 years old with an average household income of $80,000 or more. This is a form of demographic segmentation. In demographic segmentation, we divide the heterogeneous market into homogeneous characteristics based on demographic variables such as gender, age, family size, income, occupation, religion, education, nationality and race. These variables are very easy to access and measure as well, therefore, provides a suitable base for segmenting a market. Customer's needs, usage and wants often changes with demographic factors, consequently, these factors provide very strong base for market segmentation process.

mauve company permits employees to occasionally use the copying machine for personal purposes

answer: a. the kind of population living in your neighbourhood.

the census explorer data tool by the us census bureau allows the user to zoom in on any neighbourhood within the united states and find the kind of people residing in that by race and age.  

the tool needs to needs to be used twice – once in order to find what type of people reside in a neighbourhood, and then to see the age groups of the people in the same neighbourhood.