General Inc. shipped 100 million coupons in products it sold in 2013. The coupons are redeemable for thirty cents each. General anticipates that 70% of the coupons will be redeemed. The coupons expire on December 31, 2014. There were 45 million coupons redeemed in 2013, and 30 million redeemed in 2014.

1. What was Gerneral`s coupon liability as of December 31, 2013?

2.What was General`s coupon promotion expense in 2013?

3. What was Gerneral`s coupon promotional expense in 2014?

Gerneral's coupon liability as of December 31, 2013= $21 Million

General's coupon promotion expense in 2013= $21 Million

What was Gerneral's coupon promotional expense in 2014 can be seen in the attached photo

b. condominum i think

a manufacturer of printed circuit boards uses exponential smoothing with trend to forecast monthly demand of its product. at the end of december, the company wishes to forecast sales for january. the estimate of trend through november has been 200 additional boards sold per month. average sales have been around 1000 units per month. the demand for december was 1100 units. the company uses α = 0.20 and β = 0.10. make a forecast including trend for the month of january.