Business, 24.02.2020 18:50, naomicervero

To enter the European market, Starbucks joined in a cooperative venture with Bon Appetit Group A. G. in Switzerland. Bon Appetit has the recognized brand name, and Starbucks has the product and the expertise to run coffeehouses. This is an example of a(n) .

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To enter the European market, Starbucks joined in a cooperative venture with Bon Appetit Group A. G....