Chris bought Timberland boots because he felt they were perfect for his outdoor activities. Pat bought the same kind of boots because he felt they were stylish, especially with the logo clearly visible. The psychological factor driving Pat's behavior is .b. his evoked set.
c. lifestyle. d. learned behavior.
e. brand association.

Identify an organization with the low-total-cost value proposition and suggest at least two possible measures within each of the four balanced scorecard perspectives.

"in my opinion, we ought to stop making our own drums and accept that outside supplier's offer," said wim niewindt, managing director of antilles refining, n. v., of aruba. "at a price of $21 per drum, we would be paying $4.70 less than it costs us to manufacture the drums in our own plant. since we use 70,000 drums a year, that would be an annual cost savings of $329,000." antilles refining's current cost to manufacture one drum is given below (based on 70,000 drums per year):

Brenda wants a new car that will be dependable transportation and look good. she wants to satisfy both functional and psychological needs. true or false