In the third step of rational decision making (evaluating alternatives and selecting a solution), a manager needs to evaluate each alternative not only according to cost and quality but also according to which of the following questions?a. Is it effective for our marketing strategy?
b. Is it feasible, effective, and efficient?
c. Is it ethical and will it hurt diversity?
d. Is it ethical, feasible, and effective?

The answer is d. Is it ethical, feasible, and effective?

Explanation:

The management   after accumulating sufficient information about what problem occurred, there is need to evaluate  according to these questions: (1) Is it ethical? (2) Is it feasible? (3) Is it effective?.  

rational decision making is a multi-step process for making choices between alternatives. the process of rational decision making favors logic, objectivity, and analysis over subjectivity and insight. the word “rational” in this context does not mean sane or clear-headed as it does in the colloquial sense.

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