Business, 14.02.2020 19:33, kelkel4731

When Nestle tried to enter the frozen pizza market to attempt to take market share away from home delivery pizzerias, it learned it couldn’t sell its frozen pizzas at the same price customers would pay for delivery. Customers just didn’t see a benefit. This is an example of Select one: a. Better mousetrap fallacy b. Large-market fallacy c. No sustainable business model fallacy d. Me-too trap

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When Nestle tried to enter the frozen pizza market to attempt to take market share away from home de...