Which of the following statements is FALSE? A. The ratings in a CPM refer to strengths and weaknesses, where 4 = major strength, 3 = minor strength, 2 = minor weakness, and 1 = major weakness. B. The weights and total weighted scores in both a CPM and an EFE have the same meaning. C. Regarding weights in a CPM or EFE Matrix, be mindful that 0.08 is mathematically 33 percent higher than 0.06, so even small differences can reveal important perceptions regarding the relative importance of various factors. D. You may assign the same rating to firms included in a CPM analysis if the firms are similar on the respective factor. E. Critical success factors in a CPM include both internal and external issues; therefore, the ratings refer to strengths and weaknesses, where 4 = major strength, 3 = minor strength, 2 = minor weakness, and 1 = major weakness.
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Which of the following statements is FALSE? A. The ratings in a CPM refer to strengths and weaknesse...
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