Refer to scenario 11.1. p& g marketed tide basic as a detergent that could perform the basic functions of its signature tide products at a lower price to the consumer. this was an attempt to create a concept of the product in customers' minds. this is referred to as
a. line extension
b. product development
c. product organization
d. product modification
e. product positioning

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Your subscription to investing wisely weekly is about to expire. you plan to subscribe to the magazine for the rest of your life, and you can renew it by paying $85 annually, beginning immediately, or you can get a lifetime subscription for $620, also payable immediately. assuming that you can earn 6.0% on your funds and that the annual renewal rate will remain constant, how many years must you live to make the lifetime subscription the better buy?