Business
Business, 07.12.2019 07:31, Alan0201

The presence of a known brand on a product the consumer in a number of ways, including providing immediate knowledge of the price charged for the brand. true or false?

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Business, 04.07.2019 20:30, mari33312
Brand salience options: a) is customers' emotional responses and reactions with respect to the brand b) is how often and how easily customers think of the brand under various purchase or consumption situations c) is how well the product or service meets customers' functional needs d) describes the extrinsic properties of the product or service, including the ways in which the brand attempts to meet customers' psychological or social needs e) describes the relationship customers have with the brand and the extent to which they feel they're in sync with it
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Business, 16.10.2019 19:00, ttangelique
Horatio alger has just become product manager for brand x. brand x is a consumer product with a retail price of $1.00. retail margins on the product are 33%, while wholesalers take a 12% margin. brand x and its direct competitors sell a total of 20 million units annually; brand x has 24% of this market. variable manufacturing costs for brand x are $0.09 per unit. fixed manufacturing costs are $900,000. the advertising budget for brand x is $500,000. the brand x product manager's salary and expenses total $35,000. salespeople are paid entirely by a 10% commission. shipping costs, breakage, insurance, and so forth are $0.02 per unit. 1. what is the unit contribution for brand x?
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Business, 06.11.2019 22:31, zeesharpe05
Horatio alger has just become product manager for brand x. brand x is a consumer product with a retail price of $1.00. retail margins on the product are 33%, while wholesalers take a 12% margin. brand x and its direct competitors sell a total of 20 million units annually; brand x has 24% of this market. variable manufacturing costs for brand x are $0.09 per unit. fixed manufacturing costs are $900,000. the advertising budget for brand x is $500,000. the brand x product manager's salary and expenses total $35,000. salespeople are paid entirely by a 10% commission. shipping costs, breakage, insurance, and so forth are $0.02 per unit. 1. what is the unit contribution for brand x?
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Business, 07.12.2019 01:31, HolaConcheeDaBrycee
Horatio alger is the product manager for brand x, a consumer product with a retail price of $1.20. retail margins are 35% while wholesalers take an 11.5% margin. brand x and its direct competitors sell a total of 18 million units annually and brand x has 22% of this market. variable manufacturing costs for brand x are $0.08 per unit and fixed manufacturing costs are $950,000. the advertising budget for brand x is $550,000. the brand x product manager's salary and expenses total $40,000. salespeople are paid entirely by a 10% commission. shipping costs, breakage, insurance and other misc. expenses are $0.03 per unit.
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