Business, 26.11.2019 17:31, prynnie

Bubble-up, inc., is a small manufacturer of educational toys for children under age 10. it has co-existed with three other competitors in the educational toy industry for over 20 years, each of them maintaining a stable market share. there is a wide-spread rumor that mega-toy, inc., the market leader in the broad children's toy market, has decided to target educational toys. which of these statements is most likely true? a. the owners of bubble-up are unconcerned about mega-toy's entry to the market because of the resource dissimilarity between the firms. b. bubble-up's greater organizational slack will allow it to aggressively attack mega-toy. c. bubble-up's smaller size may make it more flexible in introducing innovations than mega-toy. d. competitive rivalry will not increase for bubble-up because mega-toy is not dependent on the educational toy market.

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Bubble-up, inc., is a small manufacturer of educational toys for children under age 10. it has co-ex...