Most consumers realize that the quality of diamonds varies, and most believe the higher the price of a diamond, the higher its quality. this is an example of price influencing the perception of overall quality, and therefore to consumers.

Banana computers has decided to procure processing chips required for its laptops from external suppliers instead of manufacturing them in their own facilities. how will this decision affect the firm? a. the firm will be protected against the principal-agent problem. b. the firm's administrative costs will be low because of necessary bureaucracy. c. the firm will have more flexibility in purchasing and comparing prices of goods and services. d. the firm will have high-powered incentives, such as hourly wages and salaries.