Domino's pizza has a well-known slogan: "we'll deliver in 30 minutes or less, or it's free! " with it what has the pizza maker achieved? a. built a unique customer value proposition b. created a new delivery system c. given a sense of exclusivity to its customers d. coordinated with suppliers to better address customer needs e. emphasized human resource management activities

At which stage would you introduce your product to the market at large? a. development stage b. market testing stage c. commercialization stage d. ideation stage

1. the political environment in india has proven to be critical to company performance for both pepsico and coca-cola india. what specific aspects of the political environment have played key roles? could these effects have been anticipated prior to market entry? if not, could developments in the political arena have been handled better by each company? 2. timing of entry into the indian market brought different results for pepsico and coca-cola india. what benefits or disadvantages accrued as a result of earlier or later market entry? 3. the indian market is enormous in terms of population and geography. how have the two companies responded to the sheer scale of operations in india in terms of product policies, promotional activities, pricing policies, and distribution arrangements? 4. “global localization” (glocalization) is a policy that both companies have implemented successfully. give examples for each company from the case.

What would you do as ceo to support the goals of japan airlines during the challenging economics that airlines face?